Stage E-Business, Digital & CRM

  • Société : Parfums Christian Dior Belgium
  • Pays / Region : Belgium
  • Secteur d'activités : Parfums & Cosmétiques
  • Type de contrat : Stage
  • Métier : Digital
  • Expérience requise : Débutant
  • Référence : PCD16883
  • Date de publication : 30.03.2021


The E-Business, Digital & CRM Assistant will help the E-business, Digital & CRM Manager on her daily tasks and will be involved in the development of E-retail, E-Commerce and CRM on the BeLux market, with different areas of focus:

  • Ensure that e-retail trade plans are shaped and delivered effectively
  • Ensure the development of through efficient toolbox activation, to recruit, convert, & retain customers
  • Ensure the roll-out of digital campaigns

Ensure the CRM plans are delivered, with a focus on growing a qualified Department Stores & database



  • Work with PCD Headquarters E-Retail team on: definition of local E-retail Strategy and implementation on the Top 2 retailers
  • Develop assets for the online visibility of the key launches and be responsible for the delivery on time
  • Ensure that Parfums Christian Dior brand Image and visibility is optimized in all E-Retail channels



  • Work with PCD Headquarters E-Commerce team on expansion in Belgium & implementation in Luxembourg
  • Plan and execute together with central teams, all digital marketing, including SEO/SEM, e-mailings & social media activation.
  • Follow-up of the translations with the agency



  • Work closely with the PR Agency and central team to drive traffic & sales to
  • Be involved in the local roll - out of Dior Insiders Program



  • Ensure the roll-out of the CRM Strategy, with a focus on starting & growing a qualified Department Stores database & segmentation
  • Build yearly CRM activation with retailers, in line with Trade Marketing & Media focus


Reporting & Others

  • Provide a Monthly E-Newsletter about Dior & competitors E-Trade activities + E-commerce activations
  • Survey and Report the Grey Market / Pure Players activities.




Person Specification

  • Excellent Relationship building skills
  • Ability to understand and defend the brand DNA
  • Ability to manage priorities for self and team.
  • Results driven, creative & Team player



  • Education: Business school with if possible a Digital / EBusiness specialization
  • First experience in marketing requested
  • Experience in beauty is a plus
  • Social skills: energetic, sociable, communicative
  • Personal affinity and passion for Dior & digital ecosystems


Technical skills:

  • Fluent in French or Dutch & English, written and spoken.
  • Excellent skills in Excel and Power point

Parfums & Cosmétiques

Acteur mondial majeur dans le parfum, le maquillage et le soin, le pôle Parfums & Cosmétiques regroupe grandes Maisons historiques et jeunes marques à fort potentiel.

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