Sales Delegate

  • Société : Guerlain Middle East
  • Lieu : United Arab Emirates
  • Secteur d'activités : Parfums & Cosmétiques
  • Type de contrat : Emploi à durée indéterminée
  • Métier : Ventes
  • Expérience requise : Minimum 2 ans
  • Référence : GUER01569
  • Date de publication : 28.04.2019


Guerlain TR Middle East is looking for a Sales Delegate / Field Coach Trainer.

Your mission is to support and develop retail teams in delivering the client experience in all our TR shops of the


Through local execution of corporate strategy, you will train and coach Beauty advisors to become ambassadors of the

Brand culture, values and products. You will also be responsible of the perfect execution in our shops and entitle for all the soft merchandising.

Your role is to define the roll-out plan to best contribute to business growth, answering to the needs of the TR points of

sales through merchandising improvements, selling skills, product training and active coaching.


Your main missions:

  • Observe interactions with clients on the floor and through active listening and questioning, you will coach individual team members to draw out their own solution to improve and develop
  • Be the link between MEA training team and local needs. + Ensure transmission of the training strategy and tools
  • Organize regular meetings with MEA team to share training & merchandising reports, and exchange best practices
  • Adapt merchandising strategy and training programs + tools to the priorities and needs of the business region
  • Participate in the recruitment of local Beauty Advisors and organize the induction program for them. Manage all shifts and daily follow-up
  • Develop knowledge and skills of local BAs with specific training sessions (brand and product knowledge, animation and presentation skills, training plan construction, training organization and logistics, management and coaching skills)
  • Provide personalized follow-up of each shop visits via detailed reports





Commercial, Marketing or Field training experience in the business region

Team management in an international and multicultural environment First experience in P&C and/in or Travel Retail is a must

Selling and retail experience

Excellent command of powerpoint/excel



NIAC / Can Do attitude is MANDATORY

Passion and energy

Excellent communication & presentation skills



Multicultural management

Fluent English, Arabic is a plus


Parfums & Cosmétiques

Acteur mondial majeur dans le parfum, le maquillage et le soin, le pôle Parfums & Cosmétiques regroupe grandes Maisons historiques et jeunes marques à fort potentiel.

Découvrir le secteur d’activité