Marketing Manager TAG Heuer Middle East

  • Société : TAG Heuer Middle East
  • Pays/Région: United Arab Emirates
  • Secteur d'activités : Montres & Joaillerie
  • Type de contrat : Emploi à durée indéterminée
  • Métier : Marketing
  • Expérience requise : Minimum 5 ans
  • Référence : TAGH00523
  • Date de publication : 19.08.2019


TAG Heuer: The Swiss Avant-Garde watchmaker since 1860.  Avant-garde is our culture and philosophy. Our unique heritage is built on a disruptive mindset, an innovative approach and a cool and free-minded spirit to think ahead and establish records. The TAG Heuer watches and chronographs are an authentic concentration of innovation, design and engineering for bold, self-confident people who are connected to the future.

Our slogan #DontCrackUnderPressure is more than a claim - it is a mindset. If you like challenges, out-of-the-box thinking and team work, there is an opportunity for you in Dubai to join an agile and truly entrepreneurial Team looking for a highly motivated 

Marketing Mangaer

Reporting directly to the Marketing Director, this position is in charge of the major markets of the Middle-East, including the 2 main Airport hubs of the region: United Arab Emirates, Dubai International Airport, Qatar and Qatar International Airport, Lebanon, Iran and the Francophones Islands, Mauritius, Reunion, Madagascar

Expert of your markets, you are fully responsible for

the full 360* Marketing activations, operations and analysis of your zone

design of the 360* activation plan,

omni-canal media strategy,

PR & brand awareness,

trade marketing,

eventing & sponsorship activations,

business intelligence, CRM strategy,

working in conjunction with the Area Sales Managers and our Retailers Marketing teams.



A STARTUP MINDSET: You are dynamic with a positive spirit ready to work in a startup mode environment.

Your open-minded spirit and self-starter attitude help you to work effectively in a fast-paced and dynamic environment. You are rigorous, energetic, self-motivated and results-oriented thanks to strong organizational skills.


AN ENTREPRENEUR APPROACH: You have proven that you are organized with an ability to manage projects in full autonomy. We expect you to create performance-led activations while never losing sight of our customers. You'll need to have a high level or communication with a go to market approach, ensuring implementation to drive sales


A GLOBE TROTTER AUDACITY: You love going above and beyond whether it is through proposing out of the box solutions but also traveling to put in action your work. You adapt easily to changes and you will bring up new ideas and solutions with strong analytical skills.


A RETAIL AGILITY: You have a strong understanding of the retail environment in fast moving industries. You are creative and passionate about new trends in lifestyle, arts, new technologies and sports and if our slogan has a real meaning for you then we can't wait to receive your application!


A BIG ATTENTION TO SMALL DETAILS: From handling data with accuracy to ensuring perfect execution of your work, you are focused and organized.


Your experience

  • Master degree in Marketing Communication or Business Development
  • 6+ years' experience in retail and digital transformation (Luxury, Sport or Cosmetics industries are a plus)
  • Fluent in English. Arabic and French are a plus (written & spoken)
  • Proven good understanding of the luxury environment and of the Middle-East culture
  • Delivered brand and category growth for premium brands - in mature market conditions
  • Strong negotiation skills & Inspirational personality to drive projects
  • Excel and Power Point expertise is expected - Photoshop is a plus

Montres & Joaillerie

Activité la plus récemment mise en place, le secteur des Montres & Joaillerie rassemble des Maisons de premier plan aux positionnements complémentaires.

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