E-COMMERCE EXECUTIVE - W/M - Dubaï

  • Société : Guerlain Middle East
  • Pays / Region : France
  • Secteur d'activités : Parfums & Cosmétiques
  • Type de contrat : Emploi à durée déterminée
  • Métier : Digital
  • Expérience requise : Débutant
  • Référence : GUER02181
  • Date de publication : 11.04.2021

Poste

KEY MISSIONS:

  • Assisting in the launch the first E-COM in KSA and secure the growth of the channel. This function will ensure 360 optimizations across all distribution channels & clear alignment on go to strategy.
  • Be the key support of online sales growth by optimizing and managing E-Commerce Daily Operations closely with Logistics/Call Center/Accounting/IT teams.
  • Facilitating the continuous improvement processes of all E-Commerce operation process, ensuring all Key Performance Indicators (KPI) are achieved. Driving and executing action plans for any necessary improvements.

Marketing & operations:

  • Setting with the Marketing team and local team the yearly E-COM marketing calendar and reviewing it per quarter based on performance and in line with E-COM commercial objectives.
  • Ensuring that E-COM activations are fully harmonized with offline ones ensuring a comprehensive sync of offering & communication.
  • Assisting with the relationship between local subsidiary, HQ E-business team, development/technical, logistics partner and external agencies, when needed, to ensure maintenance and evolution of the sites supporting the definition of the project (costs/deadlines/activities).
  • Supporting on E-CRM, Media and Influence activations to drive traffic to the DTC, and putting in place actions to catch and care E-commerce Customers
  • Managing all E-Commerce related issues daily with Call Center including but not limited to complaints handling, return/exchange, charge back inquiries, site issues etc.

E-merchandising:

  • Coordinating with the E-COM HQ team on the visibility & activation for all launches ensuring brand codes are respected & all assets are live on time.
  • Reporting all e-commerce needs to central in order to complete launch toolbox.
  • Communicating with central for E-COM asset deployment in order to ensure alignment on visibility & minimizing task duplication between local & global teams.
  • Liaising with the digital team to ensure that brand & product pages are relevant with a strong point of differentiation and in line with TOV.
  • Monitoring proactively the website performance (bugs or improvements) and promptly assign to the tech team.

Product management:

  • Catalogue management coordination (product publication and planning).
  • Monthly tracking of available assortment in order to ensure that all products are listed. Communicate all gaps to sales and logistics teams.
  • Communicating quarterly sellout analysis by franchise with all departments and share a clear action plan to optimize activation by platform.
  • Managing assortment with the marketing product managers and sales manager and update on bi-yearly basis taking into account discontinuations, launches and alignment with brand & platform strategies.

Reporting:


Profil

SKILLS

  • Autonomous, ‘Can do' attitude, rigorous, reliable and organized
  • Creativity, looking for new ways to improve Guerlain's position
  • Team Work
  • Strong Communication skills

 

EXPERIENCE

  • Fluent in English / Arabic is a plus.
  • Experience in Perfumes & Cosmetic would be preferable
  • A first proven experience in E-commerce is a must.
Postuler

Parfums & Cosmétiques

Acteur mondial majeur dans le parfum, le maquillage et le soin, le pôle Parfums & Cosmétiques regroupe grandes Maisons historiques et jeunes marques à fort potentiel.

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